HONDA PROLOGUE
role — Creative Director
SOCIAL CONTENT
Come with me
We supported the launch of Honda first ever all-electric SUV with dynamic paid social content.
Five platform-specific videos, a Reddit Megapost, a Snapchat lens and accompanying still images to showcase how the Prologue's smart design meets the needs of today's lifestyles.
The goal was for viewers to connect with the Prologue and see how its innovative features address common concerns about EVs, making them feel ready to embark on their electric journey.
Snapchat
SnapLens
Which Prologue Driver Are You?
A playful Snapchat lens that assigns users their perfect 'Prologue Driver' persona, revealing how the car complements their lifestyle.
Meta
Reddit Megapost
